Within my current setup, WordPress 4.6.1, I see the flexibility of creating a custom page and also a custom post type template file. I do a lot of custom web page development and build pages for a living. But I want to be efficient with my time and energy when working in WordPress, and would like to know when would it be appropriate to use one over the other? What are some basic pros and cons?
is one approach more powerful for data handling than the other?
is one easier to manage with style sheet usage than the other?
- is one more flexible for WordPress api coding than the other?