I've been building some WordPress themes and plugins. What are the online marketplaces I can sell them?

7 Answers 7


here is a nice brake down for you:



Theme Forest - Probably the biggest theme marketplace by Evanto. Rates: New authors begin at the 50%.

Templamatic - Rates: between 50% and 70%.

BuyStockDesign - Rates: Start from 50% to 75%.

BuySellWordpress - Rates: Starts from 50% and may go up to 70%.

WPmart - Free listing.


Code Canyon - Probably the biggest Plugin marketplace again by Evanto. - Rates: New authors begin at the 50%

WPPlugins - The only other major plugin market place by Incsub. - Rates: 70% fixed.



There is a lot of potential for selling templates on webmaster and webdev forums with marketplaces and very high traffic:

Other Designers and Developers

Two approaches here

  • Contact Designers and Developers who are selling in there own sites and ask to list your theme/plugin for a cut of the profit (negotiate well).
  • Contact Designers, Developers and Website builders look for there portfolios and see if you have a product (theme/plugin) they would need and use, offer to license a such product so they could use for there customers.

and lastly,

Sell on your Own site

Its harder then any other option but you get to keep 100% of the profits so if you market your self the right way you won't need any of the places listed here :)


Envato has Theme Forest and Code Canyon. I don't know how the GPL lovin' WordPress community feels about it, but my company has bought things from there when we needed to. They aren't updateable from the wp-admin though, so...

  • 2
    As far as I know, Envato requires WordPress Themes/Plugins to comply with GPL - not in the "100% GPL-as-on-WPORG" sense, but in the "PHP-files-inherit-GPL" sense. Jul 12, 2011 at 13:05

Though not nearly as large, WP Plugins is another marketplace for plugins.

Code Canyon and Theme Forest are by far the largest though.

  • wpplugins.com is current best address for premium plugins
    – bueltge
    Jul 18, 2011 at 23:10

I recommend you to make free versions of your plugins / themes which you submit to Wordpress plugins / themes directory, and include in them links to your paid versions. Is the best way to promote your work.

Here http://mashable.com/2009/02/28/sell-designs-online/ you can find an extended list of marketplaces.

I would also recommend Mojo Themes


There's been a massive discussion about selling Premium themes but at the end of the day you own the copy right to all code/images which don't call on WordPress functions.

Also look at Mojo Themes

  • Thanks for the answer. Then what is the situation of plugins?
    – Jeff
    Jul 12, 2011 at 9:13
  • 1
    @Alex Older: The end of the day is if you either create a derivate or not. Normally with Plugins and Themes you do. But that's not a problem as long as you stay compatible to the GPL. @Jeff: Same for Plugins.
    – hakre
    Jul 14, 2011 at 16:30
  • 1
    If it's not using a WP function, how can it be a theme? Unless you're grabbing all the global vars and building out your template by iterating over that. Hmm. Sounds like a fun project :)
    – Dan Gayle
    Jul 14, 2011 at 18:29
  • 1
    "Dependent" != "derivative". The legal definition of a derivative work requires actual incorporation of copyrightable code. But, it's probably best not to get into GPL-inheritance arguments here at WPSE. :) Jul 14, 2011 at 19:01

you have your own website means try with this one:Your Own Store.Create your own store & get 100% profit.otherwise theme forest & Mojo themes are good.:)


while i googling i found top 20+ websites for you.Great Collection of websites.it'll very very helpful to decrease your googling time :)

  • About the 1stwebdesigner.com link: We are talking about where one can sell and not buy!
    – Ashfame
    Jul 15, 2011 at 8:31
  • @:ashfame- Read the title fully{20+ Best Marketplaces Where You Can Buy And Sell High Quality WordPress Themes}
    – Ramkumar M
    Jul 15, 2011 at 9:03
  • 1
    I think you need to read the title of the question and not what you are quoting, Period.
    – Ashfame
    Jul 15, 2011 at 9:18

Here's an AppStore-like marketplace: http://www.plugpress.com/

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