wp_editor()
outputs the textarea(html codes),
so, maybe you dont need to use that in functions.php, but use inside the page's source.
(for example, in your plugin.php:
<div class="blabla>
<form action="" method="POST">
<?php wp_editor( 'Hi,its content' , 'desired_id_of_textarea', $settings = array('textarea_name'=>'your_desired_name_for_$POST') ); ?>
<input type="submit">
</form>
</div>
note: it may wont work for add_option
function..