I'm working on a theme that requires the end-user to specify the current performance season using a custom admin panel I've created, ie. "2013/2014", "2014/2015" etc., which I can retrieve using get_option('current_season');
On my custom nav menu I have a page titled "Season" that needs the aforementioned field inserted into it so it reads "2013/2014 Season" rather than just "Season".
The walker tutorials I have looked at only seem to show examples of adding a class to menu items but I need to add specific text to one menu item. How can I achieve this?