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With these constants defined, your WP site will work both with and without the preceding www. (as well as on any other URLs that correctly resolve to the site, like hosting-provided staging URLs, etc), which search engines will penalize as duplicate content.


Silly me, I posted this before doing a proper investigation. The issue isn't with WordPress, it was instead with how Polylang (translation plugin) handled the site url. The solution was to put define('PLL_CACHE_HOME_URL', false); in the wp-config.php before I changed the URL using the WP constants.

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